Multilingual strategy planning

Typical Challenges in Multilingual Business Environment

  • Targeting global markets -> need for marketing material in new languages
  • Product lifecycle is shrinking and competitive pressure growing -> Faster time to market needed
  • The number of languages and volume of multilingual material is growing rapidly
  • Need for tailor-made material for different sales channels is growing
  • Multichannel marketing and web-based marketing bring new requirements for material
  • Consistent terminology is needed to get message through externally and internally (mergers, new product lines, new strategies)
  • Need to re-use material to keep the text production and translation costs in control
  • Stream-lined processes are needed to enable shorter lead-time and better management

How are you currently managing your company’s language assets?

Multilingual Strategy Plan

Contact us to evaluate your company’s current multilingual communication challenges and work together to develop an appropriate multilingual strategy plan, which includes:
  • Efficient multilingual communication skills and tools
  • Managing unified multilingual terminology
  • Efficient processes in documentation and translation

Benefits

  • Turning languages from cost to strategic asset
  • Long-term language asset development plan that supports business strategy
  • Stream-lined documentation and translation processes for faster time-to-market and cost savings
  • Translation costs known – and in control
  • Language training resources allocated for best value for business
  • Unified terminology for getting the message through internally and externally
  • Easy-to-use tools for all knowledge workers